Marketing - Warehousing & Distribution Specialization
Award: ASSOCIATE OF APPLIED SCIENCE
Click here to View Business Management and Marketing Program Outcomes
Contact: Dr. Vince Decker, Professor of Business Management, vdecker@dcc.vccs.edu, 434.797.8470
David Bonebright, Associate Professor of Business Management and Marketing, dbonebright@dcc.vccs.edu, 434.797.8529
Length: A full-time student may complete this program in four semesters.
Purpose: The Marketing – Warehousing and Distribution Specialization program is designed for students who are preparing for full-time employment in a career field involving the care and control of stock, dispatching goods and materials, and assembling bulk orders for distribution. Persons seeking initial employment in marketing, warehousing and/or distribution of goods and services or those already employed in these fields and seeking advancement may benefit from this program.
Occupational Objectives: Students completing the marketing degree with a concentration in electronic commerce will have the skills needed to take a leadership role in the development and/ or management of electronic commerce activities in a variety of workplace settings. In addition to being trained specifically in electronic commerce, graduates of this program will be prepared for possible employment opportunities in a variety of management and marketing positions. The following occupational titles represent examples of possible employment opportunities for graduates with an electronic commerce specialization:
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Admission Requirements: In addition to the requirements established for the College, entry into this program requires completion of four units of high school English and one unit of high school mathematics. If you meet the general admission requirements, a counselor will discuss with you the strengths and weaknesses of your academic background and your strengths and weaknesses as revealed by an appropriate placement test. You may correct any deficiencies in academic preparation in the College’s developmental studies program.
Program Description: The program includes technical courses in marketing, related business courses and general education courses. Instruction will include both the theoretical concepts and practical applications needed for further success in Marketing. You are urged to consult with the Counseling Office and a faculty advisor in planning your program and selecting electives. Upon satisfactory completion of the program, you will be awarded the Associate of Applied Science Degree (AAS) in Marketing with a Warehousing and Distribution Specialization.
Program Requirements: To receive the Associate of Applied
Science (Major: Marketing with a Warehousing and Distribution Specialization), you will need to complete 66 credits with a grade point average
of 2.00 or better. The outline on the following page represents a typical order
of courses taken by full-time students.
| Lecture
Hours |
Lab Hours |
Course
Credits |
|||
| First Semester | |||||
| AST 117 | Keyboarding for Computer Usage | 1 | 0 | 1 | |
| BUS 100 | Intro. to Business | 3 | 0 | 3 | |
| BUS 121 | Business Mathematics I | 3 | 0 | 3 | |
| ITE 115 | Intro. to Computer Applications & Concepts | 3 | 0 | 3 | |
| ENG 111 | College Composition I | 3 | 0 | 3 | |
| MKT 100 | Principles of Marketing | 3 | 0 | 3 | |
| SDV 100 | College Success Skills | 1 | 0 | 1 | |
| Total | 17 | 0 | 17 | ||
|
|
Lecture
Hours |
Lab Hours |
Course Credits |
||
| Second Semester | |||||
| BUS 111 | Principles of Supervision | 3 | 0 | 3 | |
| BUS 122 | Business Mathematics II | 3 | 0 | 3 | |
| ITE 215 | Adv. Computer Applications & Integration | 3 | 0 | 3 | |
| ITE 215L | Adv. Computer Applications & Integration Lab | 0 | 2 | 1 | |
| BUS 236 | Business Communications | 3 | 0 | 3 | |
| MKT 110 | Principles of Selling | 3 | 0 | 3 | |
| Total | 15 | 2 | 16 | ||
|
|
Lecture
Hours |
Lab Hours |
Course Credits |
||
| Third Semester | |||||
| ACC 111 | Accounting I | 3 | 0 | 3 | |
| BIO/NAS/MTH | Math or Science Elective | 3 | 0 | 3 | |
| MKT 216 | Retail & Organization Management | 3 | 0 | 3 | |
| HLT/PED | Health/Physical Education | 0 | 2 | 1 | |
| ECO 120 | Survey of Economics | 3 | 0 | 3 | |
| BUS 223 | Distribution & Transportation | 3 | 0 | 3 | |
| Total | 15 | 2 | 16 | ||
|
|
Lecture Hours |
Lab Hours |
Course Credits |
||
| Fourth Semester | |||||
| ACC 110 | Intro. to Computerized Accounting-Peachtree | 2 | 0 | 2 | |
| HUM | Humanities Elective | 3 | 0 | 3 | |
| MKT 227 | Merchandise Buying & Control | 3 | 0 | 3 | |
| BUS 255 | Inventory & Warehouse Management | 3 | 0 | 3 | |
| BUS 295 | Topics in Business: Business Protocol | 1 | 0 | 1 | |
| MKT 170 | Customer Service | 1 | 0 | 1 | |
| BUS 149 | Workplace Ethics | 1 | 0 | 1 | |
| MKT 297 or 298 | Cooperative Education OR Seminar & Project | 3 | 0 | 3 | |
| Total | 17 | 0 | 17 | ||
Total Minimum Credits for the Associate of Applied
Science Degree in Marketing
(Warehousing & Distribution Specialization)..........................................................................................................................66
